Español/English • Branch NMLS #1620197
Last Updated: January 28, 2026
This document outlines how 1st Financial Mortgage obtains client consent to receive SMS notifications about their mortgage applications, in full compliance with 10DLC, TCPA, and CTIA guidelines.
When you opt in to receive SMS messages from us, you may receive:
We obtain your express written or verbal consent to send SMS messages through one or more of the following methods:
When you fill out a form on our website, you'll see an optional, unchecked checkbox:
☐ I agree to receive SMS notifications and marketing texts from 1st Financial Mortgage (optional).
"By providing your phone number, you are opting into marketing texts. Message frequency may vary. Standard message and data rates may apply. Reply STOP to opt out. Reply HELP for help. Consent is not a condition of purchase. We will not share your mobile information with third parties for promotional or marketing purposes."
This method uses a double opt-in process as required by carriers for marketing messages. When you call (786) 262-8718 or visit our office, our representative will read the following script:
Agent states to customer:
"Would you like to sign up for SMS notifications from 1st Financial Mortgage so we can send you application status updates, document requests, and exclusive offers? By providing your phone number, you are consenting to receive SMS notifications and marketing messages via text. Message frequency may vary. Standard message and data rates may apply. You can text HELP for support or STOP to unsubscribe at any time. We won't share your mobile information with third parties for marketing. You can also find our privacy policy on our website at mortgagefellas.com/privacy-policy."
Customer Response: "Yes, I agree."
Confirmation SMS Sent:
1st Financial Mortgage: You have agreed to receive SMS updates from 1st Financial Mortgage. Msg frequency varies. Msg & data rates may apply. Reply STOP to unsubscribe, HELP for help. To confirm you also want to receive marketing messages please reply YES
If user replies YES:
1st Financial Mortgage: Thanks, you've now been subscribed to SMS notifications, including promotions. Msg frequency varies. Msg & data rates may apply. Reply STOP to unsubscribe or HELP for help.
If user does NOT reply YES to the marketing confirmation, they will only receive informational messaging (not promotional).
Text one of the following keywords to (786) 262-8718 to opt in:
Confirmation SMS:
1st Financial Mortgage: Thank you for opting in to SMS updates! We will be with you shortly. Msg frequency may vary. Std msg & data rates apply. Reply STOP to opt out, HELP for help. Your mobile information will not be sold or shared with third parties for promotional or marketing purposes.
When you text any message to (786) 262-8718 (published on our website, business cards, flyers, and email signatures), the system responds with:
1st Financial Mortgage: Thank you for your message! We will be with you shortly. Msg frequency may vary. Std msg & data rates apply. Reply STOP to opt out, HELP for help. We will not share or sell your mobile information for marketing/promotional purposes.
All consent records are stored with timestamps to meet TCPA, CTIA, 10DLC, NMLS, and CFPB requirements:
| Date/Time | Method | Client | Phone | Status |
|---|---|---|---|---|
| 2026-02-08 14:32 EST | Digital Form | John S. | +1 786 555 1234 | Opted In |
| 2026-02-08 09:15 EST | Verbal (Phone) | Jane D. | +1 786 555 5678 | Opted In |
| 2026-02-08 11:20 EST | Keyword (START) | Bob J. | +1 786 555 9012 | Opted In |
All digital, verbal, keyword, and inbound message consents are stored in our CRM with timestamps indefinitely to meet TCPA, CTIA, 10DLC, NMLS, and CFPB requirements.
Message frequency varies based on your transaction activity. You may receive approximately 2-8 messages per month. Standard message and data rates may apply depending on your mobile carrier plan.
You can opt out of SMS messages at any time. Reply to any message with one of these keywords:
Opt-out requests are processed immediately. You will receive a confirmation message.
Reply HELP or INFO to any message to receive assistance:
"1st Financial Mortgage: For help, call (786) 262-8718 or email cal@mortgagefellas.com. Msg&data rates may apply. Reply STOP to opt out."
All campaigns are registered with mobile carriers and comply with carrier-specific requirements.
Express written consent is obtained before sending marketing messages. Consent is not a condition of purchase.
We follow industry best practices for mobile messaging, including clear opt-in and opt-out.
All communications meet record-keeping and disclosure requirements for mortgage communications.
Cal Castells – 1st Financial Mortgage
Branch Manager – NMLS #1101261
1st Financial Mortgage – NMLS #185076 (Branch #1620197)
Phone: (786) 262-8718
Email: cal@mortgagefellas.com